Privacy Policy

Last updated: May 14, 2026 — GDPR Compliance

Data Controller

PREASENS, operating the preasenstore.com website, is the data controller for personal data collected on the site. To exercise your rights or contact us: support@preasenstore.com.

Data Collected

We collect the following categories of data:

• Identification data: surname, first name, postal address, email, phone (when placing an order)
• Transaction data: purchase history, amounts, payment method (banking data is processed by Shopify Payments / Klarna / PayPal and never stored by PREASENS)
• Navigation data: IP address, pages viewed, session duration, device type (via cookies)
• Marketing data: newsletter subscription preferences

Purposes of Processing

• Order fulfillment (delivery, invoicing, after-sales service)
• Customer relationship management
• Newsletter sending (only with your consent)
• Website and product improvement
• Compliance with our legal obligations (accounting, tax)

Legal Basis

Processing is based on: (1) performance of the sales contract, (2) your consent (newsletter, non-essential cookies), (3) our legal obligations (accounting retention), (4) our legitimate interest (security, service improvement).

Retention Period

• Order data: 10 years (accounting obligation)
• Customer account data: 3 years after last activity
• Newsletter: until unsubscription
• Analytics cookies: 13 months maximum

Recipients

Your data may be transmitted to:

• Shopify (site hosting and order processing)
• Carriers (Colissimo, Mondial Relay, DHL) for delivery
• Payment providers (Shopify Payments, Klarna, PayPal)
• Klaviyo (newsletter sending, with consent)
• Meta / Google (advertising, with cookie consent)

Your Rights

In accordance with the GDPR, you have the following rights:

• Right to access your data
• Right to rectification in case of inaccuracy
• Right to erasure ("right to be forgotten")
• Right to data portability
• Right to object to processing
• Right to withdraw your consent at any time

To exercise these rights: send an email to support@preasenstore.com. We will respond within a maximum of 30 days.

In case of dispute, you can contact the CNIL (French Data Protection Authority): cnil.fr.

Cookies

The site uses cookies to: ensure functionality (cart, session — strictly necessary, no consent required), measure audience (Google Analytics — consent required), offer targeted advertising (Meta Pixel — consent required).

You can manage your preferences via the consent banner displayed on your first visit.

Security

All transactions are secured by SSL/TLS encryption. Data is stored on Shopify servers, which apply PCI-DSS Level 1 security standards.